Google Analytics for ecommerce
Advanced tricks and templates to detect key flaws and discover how to increase profits
Why you should take this course?
Most ecommerce websites use Google Analytics, but only a few use all of the important features.
It’s normal, because Google Analytics has hundreds of options and it’s easy to get lost in a sea of reports and settings.
You could be missing out on great opportunities that Google Analytics offer to make better decisions and increase sales.
Here we do not intend to give a full course of Google Analytics (that would take months), but focus on the most frequent mistakes and the types of analysis that have more impact on ecommerce sales and profits.
- Custom reports and segments to analyze key aspects for an ecommerce that you won’t get from default reports (we give you the templates to import them with 1 click)
- Custom dashboards in Google Analytics and Data Studio to control the key metrics of your ecommerce at a glance (you can also easily import them)
- Know how to take advantage of the Artificial Intelligence features of Google Analytics to detect important changes in 5 minutes (it would take a lot of time to do the same analysis manually)
- Checklist to discover the most frequent configuration errors and make the most of the possibilities of Google Analytics
- Google Analytics plugins that we recommend for the main ecommerce systems (Magento, Prestashop, Woocommerce and Shopify)
- Calendar for report reviews and configuration of alerts, so that you organize yourself better, don’t waste time and make better business decisions.
- Discover advanced tricks such as uploading costs to Google Analytics to make profitability analysis more accurate and faster.
Who is it for?
- Companies that want to make the most of their Google Analytics data to improve decision-making processes and increase profits.
- Ecommerce and marketing professionals that want to learn the key options of Google Analytics for ecommerce.
How long will it take you?
This a written course (with images and links), because it’s the fastest way to absorb information and we know that your time is very valuable.
It’s basically a “workbook”: 100% actionable, with examples and explanations to put our advice into practice. We want to help you improve your results, not waste your time with theory.
This course is designed to give great results in a short time. You can read the entire course in less than 1 hour and see results almost immediately (you will get useful insights very fast and you could start selling more as soon as you apply the appropriate changes).